FROM GARUT. GROWING TOGETHER.

A local food story that began in 1993, with a direction towards broader collaboration.

Our journey

ONE ORIGIN. A NEW CHAPTER.

1993

The beginning of Simadu

Our story begins in Garut, with burayot at its heart.

Today

Bringing the story closer

Through our products, outlet information, and stories, we make it easier to get to know Simadu.

Our direction

Towards a hub for local businesses

We aim to create more room for dialogue and collaboration with local enterprises. Program details will be shared as they are developed.

Follow our updates

Burayot Simadu packaging above hanging burayot in our kitchen — From our kitchen in Garut.For your moments together.

About us

MORE THANA LOCAL SWEET.A TASTE OF HOME.

1993Where our story began.
From Garut, Indonesia.

Burayot Simadu has been part of Garut’s food culture since 1993. Recognised by its distinctive hanging shape, burayot is a local sweet that brings people together.

Enjoy it with family, take a box on your travels, or discover it for yourself. A simple way to experience a little of Garut.

Discover our process

Our process

CRAFTED
WITH CHARACTER.

There is more to burayot than its distinctive shape.
Discover the care behind each piece.

Shaped individually

Each piece is shaped by its maker, giving burayot its individual character.

Individual burayot hanging from bamboo sticks

Fried, then hung

From the frying pan to a bamboo stick: this is where burayot takes its familiar shape.

Ready to share

Packed in a box, ready for your next journey or a moment together.

At a glance

SIMADU IN SIX FACTS.

Brand: Burayot Simadu (PT. Burayot Simadu Indonesia)
Product: Burayot, a traditional sweet from Garut that is fried and then hung on bamboo sticks
Since: 1993, Garut, West Java
Address: Jl. Raya Kadungora No. 243, Garut, West Java, Indonesia
Price: Estimated IDR 20,000 per box, confirmed on WhatsApp
Orders: WhatsApp +62 813-1206-5656